Description: After studying some of the most successful men and women in modern history, author Bob Burg noticed how many common characteristics these people have--and shares them all with you. One trait that stands above all the rest is their ability to win people over to their way of thinking--they were all persuasive. Each of these life winners had a burning desire, coupled with great creativity, and a total, unshakable belief in their mission or cause. Coverage includes: making people feel important; everything is negotiable; dealing with difficult people; what sets you apart from the rest; and nuggets of wisdom. --
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Book Title: The Art of Persuasion: Winning Without Intimidation
Number of Pages: 238 Pages
Language: English
Publication Name: Art of Persuasion : Winning Without Intimidation
Publisher: Destiny Image Publishers
Subject: Marketing / General, Rhetoric
Publication Year: 2011
Item Height: 0.5 in
Type: Textbook
Author: Bob Burg
Subject Area: Language Arts & Disciplines, Business & Economics
Item Length: 8.5 in
Item Width: 5.5 in
Format: Trade Paperback